Tulsa Logo is Start of Rebranding Campaign
12/17/2021 1:52:00 PM | Tulsa Hurricane
TULSA, Okla. –– The University of Tulsa Athletic Department, as part of a rebranding campaign that includes athletic fundraising, marketing and licensing, has updated its athletic logo. The color gold has now been incorporated into the school's official athletic logo.
The updated Tulsa marks include the primary logo of the Tulsa Script + Flag with both a blue and gold script Tulsa option, dependent on the background color being used. The gold script will be used on blue or dark color backgrounds, while the blue script will be used on lighter backgrounds, such as gold and white.
"Re-establishing our traditional royal blue and old gold as our primary colors and script Tulsa with Hurricane Flag logo as our core identity is essential in growing our historic brand," said Director of Athletics Rick Dickson.
In 2022, TU Athletics will reveal a full external rebrand for all facets of the department including the Golden Hurricane Club. The GHC is the external fundraising arm of TU athletics.
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